Japan’s Businesses Brace for Long-Awaited Return of Tourists
- Country set to reopen borders well after other rich nations
- Weak yen, lengthy delay seen generating pent-up demand
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Japan’s tourism industry is opening for business again.
From the streets of Kyoto to the slopes of Hokkaido, retailers, restaurants and hotels are seeking to recover the revenue they lost during the pandemic with the return of overseas visitors starting Oct. 11.