Foot Locker Comeback Hangs on Woman Who Rewrote Beauty Playbook

  • Athletic retailer named Mary Dillon as CEO, effective Sept. 1
  • Turnaround strategy may include attracting range of customers
Mary DillonPhotographer: Amy Sussman/Getty Images
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When Mary Dillon joined Ulta Beauty Inc. almost a decade ago, the personal-care company had around 675 stores across the US, made less than 5% of its sales online and generated around $2.7 billion in annual revenue.

After Dillon stepped down in June 2021 following eight years as chief executive officer, Ulta had around 1,300 stores, sold roughly one-quarter of its items online and reported $8.6 billion in sales.