US Online Prices Post First Annual Drop in Over 2 Years as Pandemic Demand Cools

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Online prices in the US declined from a year earlier in July for the first time since 2020, as pandemic-era demand for consumer goods cools off.

Prices dropped by 1% on an annual basis, according to the Adobe Digital Price Index, ending a run of 25 straight months of inflation in goods purchased online. Before the pandemic, online prices had been falling steadily for several years.