Meta VR Rival Claims It Was Obliterated When Facebook Took Its Name
- MetaX sues Meta Platforms for trademark infringement
- Both companies provide augmented and virtual reality services
An exhibitor wears a virtual reality headset during the NFT LA conference in Los Angeles in March 2022.
Photographer: Bing Guan/BloombergThis article is for subscribers only.
A Meta Platforms Inc. rival claims in a federal trademark infringement lawsuit that its business has been obliterated after Facebook adopted its name.
Closely held MetaX LLC said since October 2021, when Facebook rebranded as Meta Platforms, its ability to do business in augmented reality and virtual reality has been hindered because it’s overshadowed by the much larger Meta Platforms, which is valued at more than $450 billion.