Chelsea Owner Says English Football Is Heavily Undervalued
- Todd Boehly seeks revenue opportunities from player marketing
- American sees new competition from Saudi-backed Newcastle
The new American owner of Chelsea FC said England’s top football league remains deeply undervalued, as he gave clues to the future direction of one of the country’s biggest teams.
“They don’t realize how big their opportunity is,” Todd Boehly told the SuperReturn International private equity conference in Berlin on Wednesday. “Let’s get a hold of our destiny and think about how to optimize this.”