Mastercard Begins Facial-Recognition Rollout With Retailers
- Payment system trial starts in Brazil, worldwide launch after
- Technology is one of several designed to help reduce fraud
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Mastercard Inc. has begun to trial a biometric payment system for brick-and-mortar stores, using facial recognition rather than contactless cards, smartphones or memorable PINs.
The company said its Biometric Checkout Program would let a shopper scan their face using a retailer’s smartphone app and assign their likeness to a bank card stored on file. The technology is comparable to how Apple Inc.’s iPhone uses FaceID to approve payments or unlock a device.