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From the Edge of Bankruptcy to Billion-Dollar Running Brand

Jim Weber talks about how he turned Brooks Running into a consumer powerhouse.

Jim Weber

Jim Weber

Photographer: Dan Brouillette/Bloomberg

Jim Weber has been the chief executive of Brooks Running since 2001. In his newly released book, “Running With Purpose,” Weber talks about how he turned a company that was on the brink of bankruptcy into a billion-dollar consumer brand.

On this episode of Out of Office, Weber talks business, leadership, and how his battle with cancer—which left him unable to run—has shaped his personal story.