Toyota Says Sticking to Sedans Is the Secret to Success in U.S.

Toyota is seeing plenty of interest for good old-fashioned passenger cars as it says buyers increasingly prize affordability and availability when looking for a new set of wheels.

The Japanese automaker attributes its ascendancy as the top-selling automaker in the U.S. -- a rank it wrested from General Motors Co. late last year -- at least in part due to the popularity of its compact and mid-size sedans, even though the market has overwhelmingly shifted toward light trucks such as SUVs and pickups in recent years.