Madonna Jumps Into NFTs With $570,000 Bored Ape Investment

The `Queen of Pop’ is the latest celebrity to invest in the Bored Ape collection.

MadonnaPhotographer: Theo Wargo/Getty Images North America
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Madonna has entered the Metaverse.

The “Queen of Pop” announced on Instagram and Twitter late Thursday that she had acquired an NFT from the popular Bored Ape Yacht Club collection worth more than half-a-million dollars. Madonna is the latest celebrity to publicly endorse digital apes, following high profile purchases by stars like Justin Beiber, Paris Hilton and Eminem.

“I finally entered the metaverse,” Madonna wrote on her post. “My very own Ape! What should I name her?”