De Beers Implements Big Diamond Price Hike as Demand Runs Hot
- World’s No. 1 diamond miner raised prices by about 8%
- Prices increases were bigger for smaller, cheaper stones
De Beers raised prices of rough diamonds throughout much of 2021.
Photographer: Simon Dawson/BloombergThis article is for subscribers only.
De Beers pushed through one of its most aggressive diamond price increases in recent years as the world’s biggest producer of the stones cashes in on a buying frenzy for uncut gems.
De Beers raised prices by about 8% at its first sale of the year, according to people familiar with the situation who asked not to be identified because the information is private. The biggest increases were for smaller, cheaper stones.