Nike Signs UCLA’s Reilyn Turner as Its First-Ever College Athlete

Nike Inc. has signed its first-ever endorsement deal with a college player after a recent NCAA rule change allowed brands to work with student-athletes.

Reilyn Turner, a sophomore on the women’s soccer team at the University of California at Los Angeles, joins Nike’s wide roster of sponsored athletes. She was the Pac-12 conference’s top freshman last season. Terms of the arrangement weren’t disclosed.