BMW’s CEO Takes Another Swipe at Tesla, This Time on Quality
- German luxury carmaker has different standards, Zipse says
- Price cuts are fueling Tesla’s growth, he tells conference
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For the second time this year, BMW AG’s chief took a public dig at Tesla Inc., singling out quality and reliability as issues that set the Germany luxury automaker apart from the electric car leader.
Chief Executive Officer Oliver Zipse’s latest swipe echoed one in February when he cast doubt on Tesla’s ability to retain its EV crown in the face of competition. Since then, demand has continued to boom and Tesla’s Model 3 was Europe’s top-seller in September.