What Happens to All Those Covid Test Sites After the Pandemic
Color, with a $100 million funding round, wants to offer more health services in offices and schools.
A healthcare worker at a Color Covid-19 testing site at San Francisco International Airport in San Francisco, Calif., on Jan. 9.
Photographer: David Paul Morris/BloombergThis article is for subscribers only.
Early last year, at the onset of the coronavirus pandemic, a small genetics startup called Color Genomics set up a Covid-19 testing lab. It was the first step toward what became a full transformation of its business.
The company, now known as Color Health Inc., plans to announce a new investment Tuesday that values the startup at $4.6 billion, triple what it was just 11 months ago. Now Color must prove that a business built around a pandemic will serve a purpose when the virus is contained.