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Netflix Starts Second Half Strong With ‘Squid Game,’ Movies
- Outlook points to more than 18 million new customers in 2021
- Asia and Europe drive Netflix as growth as home has stagnated
Netflix Inc. posted its best subscriber growth of the year, beating Wall Street estimates thanks to the popularity of “Squid Game,” its breakout drama from South Korea.
The company added 4.38 million subscribers in the third quarter, according to a statement Tuesday, exceeding projections of 3.72 million. Netflix expects to sign up 8.5 million customers in the final three months of 2021, compared with Wall Street estimates of 8.32 million, thanks to an “unprecedented” slate of upcoming shows.