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World’s Biggest Comic-Book Publishers Spook Artists With NFTs
- Marvel, DC told artists not to sell NFTs of their characters
- Publishers plan on marketing digital collectibles themselves
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It’ll surprise few that after a digital mosaic sold for $69 million in March as an NFT, or non-fungible token, comic-book giants Marvel and DC informed their artists they shouldn’t try the same with the likes of Black Widow or Batman.
Some of those artists, along with dealers and analysts in the wider industry, say it’s a significant blow and their livelihoods are less certain as a result.