Big Data Turns Pig’s Blood and Century Eggs Into Hot Pizza Toppings
- Pizza Hut Taiwan scraped social media for trending ingredients
- Unconventional toppings snapped up amid lockdown demand
Big data is helping create your pizza -- at least in Taiwan, where the latest nontraditional topping features a mash of pig’s blood cake and century eggs.
As demand for western fast food boomed during Taiwan’s recent Covid-19 lockdown, Pizza Hut Holdings LLC scraped social media posts for the most talked about foods, and created word clouds of potential new ingredients.