Society

Olympic Broadcasters Curb Sexual Images of Female Athletes

Kim Bui from Germany in action during women's gymnastics preliminary balance beam qualification on July 25. 

Photographer: Marijan Murat/picture alliance/Getty Images
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Tokyo (AP) -- At an Olympics aiming to set the highest level of television standards, the head of broadcasting at the Tokyo Games is trying to banish overly sexualized images of female athletes.

“Sport appeal, not sex appeal” is one mantra Olympic officials push in an effort to reach gender equity on the field of play and on screen.