Impact Tech Plans for IPO After Valuation Hits $1.5 Billion

  • New $150 million fundraising led by Qatar Investment Authority
  • Marketing company aims to list shares next year: CEO
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Impact Tech Inc. is planning an initial public offering next year after raising funds at a $1.5 billion valuation, underscoring a shift in the advertising industry as brands rely more on influencer endorsements and reviews to win customers.

The company will file to sell its shares in the first half of 2022, Chief Executive Officer David Yovanno said in an interview. Santa Barbara, California-based Impact has just raised $150 million to expand its platform, he said.