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Liquidators Become Shopkeepers to Peddle Pandemic’s Unsold Goods

  • Off-price Shopper’s Find started by Hilco, Gordon Brothers
  • A whole season’s worth of goods finally makes it to the racks
Customers inside a Shopper’s Find store that was formerly a Lord & Taylor in Wayne, New Jersey, this month.Photographer: Angus Mordant/Bloomberg
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Hilco Global and Gordon Brothers Group typically come on the scene when it’s time to run going-out-of-business sales and shutter stores. In a sign of just how much the pandemic has turned the retail business on its head, they’ve started opening them.

The Covid-19 crisis, which prompted a wave of retail bankruptcies and nationwide shutdowns, swallowed a whole season’s worth of unsold goods. That has opened the door for Hilco and Gordon to run sales -- not for the retailers that usually hire them but under their own nameplate. Shopper’s Find, as the stores are called, are sourcing directly from manufacturers or wholesalers stuck with piles of last season’s fashion and other extra goods.