Credit Cards

AmEx Adds Private-Jet Charters, Hotel Credits in Platinum Revamp

  • With changes, the card’s annual fee will increase to $695
  • Firm has seen new perks help retention efforts in the past

Photographer: D. Lentz/iStockphoto/Getty Images

Lock
This article is for subscribers only.

American Express Co. is upping the ante to win more premium-card customers.

The credit-card giant is adding a raft of new perks to its Platinum product -- from $200 in annual hotel credits to deals for chartering private jets -- as part of a broad revamp of the popular premium card. The changes come with a price: The lender will increase the annual Platinum fee to $695 from $550.