With Electric Car Investment, David Beckham Did It for the Trucks

U.K. luxury electric car converter Lunaz is planning its first non-British project. 

David Beckham at Lunaz headquarters in Silverstone, England. The company declined to confirm whether the celebrity footballer is a client. 

Source: Lunaz

David Beckham was not in the original business plan.

When Lunaz Group said on June 3 that the celebrity footballer had purchased a 10% stake in its business converting Rolls-Royces and Bentleys into electric vehicles, the company had already announced backing from Jamie Reuben, the son of British billionaire investor David Reuben; Alistair Barclay, the son of David Barclay, who’s one-half of the British billionaire “Barclay Twins”; and Alexander Dellal, the grandson of Jack “Black Jack” Dellal, who at the time of his death in 2012 was one of the wealthiest men in England. In April, Lunaz’s 63 employees had moved into a 44,000-square-foot space, five times larger than its original facility.