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UBS Explores Offering Crypto Investments to Rich Clients

  • Swiss bank seeing strong demand from wealthiest investors
  • Follows U.S. and Swiss rivals reponding to client demand
Computers used to mine cryptocurrencies.

Computers used to mine cryptocurrencies.

Photographer: Akos Stiller/Bloomberg
Updated on

UBS Group AG is in the early stages of planning to offer wealthy customers digital currency investments, joining U.S firms in seeking to give broader access in response to client demand.

The Swiss firm is exploring several alternatives for offering the asset class, people familiar with the plan said. Any investment offering would be a very small portion of the clients’ total wealth because of the volatility, while options include investing through third party investment vehicles, one of the people said, declining to be identified as the details are private.