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Economy

The Right Way to Rebuild Cities for Post-Pandemic Work

Cities should structure their economies for the workers they already have — not just to lure new ones. 

Empty offices were a problem in many urban areas before Covid-19. The pandemic economy has accelerated the need for reinvention of the office market.

Empty offices were a problem in many urban areas before Covid-19. The pandemic economy has accelerated the need for reinvention of the office market.

Photographer: Max Fenton/Construction Photography/Avalon/Getty Image

Since the Covid-19 pandemic forced millions of workers out of their offices, questions have loomed about the rise of remote work and what it means for cities large and small. Some cities have focused their economic development efforts on trying to attract potentially newly remote workers to move to their area.

The nature of work is indeed changing, and some workers will indeed move to new locales. But with little evidence that workers will relocate en masse, migration shouldn't be the focus of cities’ efforts. Instead of luring remote workers during a period in which U.S. migration has remained historically low, city leaders should strive to make their regional economy and recovery work for the people and businesses already there, including by dismantling the local practices and norms that have stifled the economic potential of so many Black and Latino or Hispanic workers and entrepreneurs.