Citi Urges Dealmakers to Send More Business to Private Bankers
- Investment bank is working with more family offices on SPACs
- Dealmakers, private bankers inked joint venture last year
Photographer: Patrick T. Fallon/Bloomberg
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Citigroup Inc.’s dealmakers have been keeping busy with family offices looking to get in on the blank-check frenzy. Now the lender wants to bring its private bank a piece of the action.
Citigroup encouraged its banking, capital markets and advisory business this week to begin cross-selling private-banking services to clients. Last year, the bank established a joint venture between the two divisions in the hopes of deepening ties with customers.