Nintendo Targets a Record Year in Switch, Game Sales
- Partners expect game sales to top 250 million units next year
- Hardware sales are projected to match current year’s or rise
“Animal Crossing: New Horizons” on a Nintendo Switch game console.
Photographer: Chona Kasinger/BloombergThis article is for subscribers only.
Nintendo Co. is gearing up for record software and Switch sales in the coming year, a much stronger performance than investors are projecting, according to the company’s partners and suppliers.
Kyoto-based Nintendo is planning for sales of its signature Switch game console to be flat or slightly higher in the fiscal year ending March 2022, boosted by the introduction of a version with an OLED display, according to executives at allies including component suppliers, software publishers and retailers. Analysts have forecast console sales would decline next year.