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What you need to know:What the Future of Restaurants Might Look Like
Pursuits

Fine-Dining Chefs Are Now Slinging Burgers, Pizza From Ghost Kitchens

If Chili’s can do it, why not spots with $285 tasting menus?

Pizza from Washington Squares in New York.

Photographer: Evan Sung for Washington Squares

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One of the few areas of growth in the hard-hit restaurant industry has been ghost kitchens. The delivery-only model is projected to reach $1 trillion worldwide by 2030.

Although ghost kitchens threaten traditional restaurants, the platform has found an unlikely group of enthusiasts: notable chefs and restaurateurs. Around the country, big-name spots are embracing the strategy adopted by such chains as Chili’s and Maggiano’s, whose parent Brinker International Inc. won sales of $3 million a week for its Just Wings delivery brand.