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DAZN Said to Be In Persidera Talks to Boost Broadcast Power in Italy

  • Media company wants to rent digital TV frequencies in Italy
  • DAZN competing with Sky for package of Serie A soccer rights
Updated on

DAZN Group Ltd. is in talks with Persidera SpA to rent television frequencies that will boost its broadcasting power in Italy, where it is competing for a trophy package of soccer rights, according to people familiar with the matter.

The media disruptor plans to rent so-called digital terrestrial frequencies from network provider Persidera if it wins an auction to broadcast the majority of domestic matches from Italy’s Serie A league, the people said, asking not to be identified discussing confidential information.