VW Hypes Tesla-Like Battery Event as CEO Builds Social Media Presence

Volkswagen AG plans to give an update on batteries next week at an event echoing a Tesla Inc. briefing that helped boost its share price last year.

Chief Executive Officer Herbert Diess sent out the invitation to VW’s first “Power Day” event on March 15 using his Twitter and LinkedIn accounts on Tuesday. “Please note: This is not a car presentation,” he said.