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Climate Adaptation

How Measuring and Reducing Emissions Has Become Its Own Business

For companies with ambitious climate goals, a new startup assesses distant corporate impacts and offers fixes.

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Illustration: 731, Getty(5)

A new startup run by former employees of the payment processor Stripe Inc. will help companies analyze the full range of their carbon emissions and figure out the best way to reduce and offset them.

Watershed Technology Inc., which said Wednesday it has raised funding from Sequoia Capital, Kleiner Perkins and Laurene Powell Jobs, has built a software tool that lets customers such as mobile payment firm Square Inc., e-commerce platform Shopify Inc., and salad chain Sweetgreen Inc. make sense of their own and their suppliers’ emissions. It also shows companies which decisions they could make to most drastically change their carbon footprint.