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Credit Cards Are Turning Vertical With Tap-to-Pay Taking Off

  • Banks are increasingly pivoting away from horizontal designs
  • Portrait mode evokes the orientation of TikTok, Instagram

The latest trend in credit and debit cards isn’t a new reward or extra cash back -- it’s going vertical.

Banks and retailers have started turning away from horizontal designs and are opting to issue cards with a portrait orientation instead. Part of the thinking: Swiping a magnetic stripe horizontally is becoming a thing of the past as more consumers dip or tap their cards at checkout.