Hain Celestial Weighs Sale of Organic Baby Food Brand

  • Firm is working with adviser to seek a buyer for Earth’s Best
  • Hain Celestial reshuffling brand mix, cutting non-core assets
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Hain Celestial Group Inc. is considering a sale of its “Earth’s Best” organic baby food brand in a deal that could fetch at least $200 million, people with knowledge of the matter said.

The U.S. food company is working with an adviser to seek a buyer for the brand, said the people, who asked not to be identified as the information is private. It will soon reach out to prospective bidders to gauge their interest, the people said.