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Ubisoft to Make Star Wars Game, Marking End to EA Exclusivity
Photographer: Patrick T. Fallon/Bloomberg
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Ubisoft Entertainment SA said it will develop a new Star Wars game, indicating a longtime exclusivity agreement for Electronic Arts Inc. on the Walt Disney Co. franchise will come to an end.
The new Star Wars title is set to be the first not published by EA since Disney acquired Lucasfilm in 2012. The news sent shares of the two game companies diverging Wednesday. Ubisoft climbed more than 7%, and EA fell as much 3.2%.