Tencent Rebranded WeChat Work App, Reuters Reported Friday
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Tencent Holdings Ltd. rebranded its WeChat Work office collaboration app to WeCom ahead of a U.S. ban on the service, Reuters reported Sept. 18.
It registered the trademark on Aug. 19, according to the report. Thus WeCom doesn’t fall under the scope of a ban on WeChat-related transactions in the U.S., it cited unidentified Tencent sources as saying. Tencent doesn’t appear to have actively promoted WeCom, nor has there been a surge in downloads. Tencent declined to comment to Reuters.