Apple Debuts Subscription Bundles, Its Twist on Amazon Prime

  • Bundles start at $14.95 a month, feature many Apple services
  • Company debuts new Fitness+ online workouts service for Watch
Apple Unveils Apple One Subscription Bundle
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Apple Inc. unveiled a series of subscription bundles, a long-awaited move that Wall Street hopes will spur more growth in services revenue.

At an online event on Tuesday, the company said it will launch Apple One subscriptions that combine several services -- including Apple Music, Apple TV+ and iCloud storage -- at a lower price than users would pay if they bought each service individually.