Investing

Financial Advisers Give Women Worse Advice Than Men in Hong Kong

  • Biased attitude could cost advisers as women’s wealth rises
  • Mystery-shoppers made repeated visits to local retail firms
Photographer: Roy Liu/Bloomberg
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Women looking to manage their investments wisely now have another thing to worry about: whether the advice they are getting is biased.

A two-year academic study covering every local financial-planning firm in Hong Kong found consultants frequently pushed women into chancier investments than they recommended for men with similar risk appetite.