Facebook Told by U.K. Watchdog to Monitor Giphy Independence

  • Facebook paused Giphy takeover integration during U.K. probe
  • U.K.’s CMA sees risks to Giphy’s ability to run separately

    

Photographer: Andrew Harrer/Bloomberg
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Facebook Inc. was told by the U.K.’s antitrust regulator to take action to ensure the Giphy unit it bought earlier this year can still be run independently.

Facebook had to pause its integration with Giphy in June after the U.K.’s Competition and Market Authority said it wanted to investigate whether the deal would give the internet giant too much information on its rivals’ operations, according to a filing on the authority’s website on Monday.