‘Mulan’ Math Ranges From Financial Bomb to Modest Moneymaker
- Forecasts range from 3 million downloads to 10 million-plus
- Theaters say little about Disney’s industry-rattling move
Depending on who you ask, Walt Disney Co.’s decision to release its next big film “Mulan” online either guarantees the movie will lose money or could be a smart way to potentially break even on a $300 million investment.
With theaters in the U.S. still largely shuttered due to the coronavirus, Disney will make the live-action redo of its 1998 animated hit available for purchase by Disney+ subscribers for an extra $30 starting Sept. 4.