Amazon Buys Driverless Startup Zoox, Cites Ride-Hailing Goal

  • No terms were disclosed but one report put price at $1 billion
  • Autonomous vehicles confront technical and regulatory hurdles
A Zoox Inc. self-driving car is operated outside the company's headquarters in Foster City, California.Photographer: Michael Short/Bloomberg
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When news broke last month that Amazon.com Inc. was interested in buying Zoox Inc., observers assumed the e-commerce giant was looking to automate its delivery fleet. After all, Amazon already invested in an electric truck maker and is a major buyer of everything from planes to diesel vehicles.

But in a statementBloomberg Terminal on Friday confirming its acquisition of the autonomous vehicle startup, Amazon touted Zoox for its ride-hailing ambitions. Ride hailing? Amazon?