AMC to Reopen Theaters on July 15, Ahead of ‘Mulan’ Premiere
- Largest U.S. chain says it can reach 50% capacity by September
- CEO says company is spending ‘millions’ on cleaning protocols
Workers wearing protective masks clean in front of an AMC movie theater in Arlington, Virginia.
Photographer: Andrew Harrer/BloombergAMC Entertainment Holdings Inc., the largest theater chain in the U.S., will reopen most of its domestic locations on July 15 and expects every major city to allow audiences back in the cinema in time for Walt Disney Co.’s “Mulan” premiere on July 24.
The company, which said last month that it could go out of business unless it’s able to generate cash flow again soon, will be the last major American chain to restart operations. The second-largest chain, Regal, will begin on July 10, while the third- and fourth-largest theater franchises, Cinemark and Marcus, kick off a phased reopening process this weekend.