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Webvan Founder Is Back Just as Online Grocery Orders Take Off

  • Louis Borders plans to offer delivery in the Bay Area first
  • His previous grocery foray epitomized dot-com era flameouts

Source: Getty Images

Louis Borders, whose company Webvan Group Inc. epitomized dot-com era flameouts, is back with a new online grocery startup.

Called Home Delivery Service, it plans to open a 150,000-square-foot refrigerated warehouse in South San Francisco next year. Borders said the company will be able to process $200 million worth of groceries and other merchandise a year for same-day delivery in the Bay Area. If the plan succeeds, it will expand to big metro areas around the country.