Drinks
Getting Great Wine Online Is Easier Than Ever
From virtual tastings and direct-from-vineyard specials to marketplace platforms and neighborhood restaurants
Your favorite restaurants and bars may be closed, but online wine buying is booming—and already was before the Covid-19 coronavirus outbreak.
A January report from Rabobank, a global food and agribusiness bank, estimated that U.S. online sales reached $2.6 billion in 2019, growing 22% year on year. At the recent annual Impact Marketing Seminar, Rich Bergsund, chief executive officer of giant online retailer Wine.com, said the site pulled in $150 million in revenue in 2019.