Rockstar Mother and Son Score $3 Billion Windfall on Pepsi Deal
- Russell Weiner started the company after mortgaging his condo
- The founder’s father is conservative radio host Michael Savage
Photographer: Andy Kropa/Redux
Kombucha and wheat-grass shots might be all the rage but the sugary, caffeinated world of energy-drinks is still a money-spinner.
Russell Goldencloud Weiner is the latest beneficiary with PepsiCo Inc.’s planned acquisition of Rockstar Energy Beverages for $3.9 billion.