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Netflix’s Russian Rival Hires Goldman to Study Possible Deals

  • Ivi.ru weighs private placement and IPO as options, CEO says
  • Goldman has been winning advisory mandates in Russia

Ivi.ru, Russia’s largest streaming platform, hired Goldman Sachs Group Inc. to study options to fund the firm’s growth, according to the firm’s chief executive officer.

“These could be private placement, strategic alliances or an IPO,” Oleg Tumanov, Ivi’s founder and CEO, said in an interview in Moscow. “We need funding to produce our own content and keep growing faster than the market.” He declined to elaborate on the amount the service is seeking to raise as no decisions have been taken.