After $550 Million Exit, 34-Year-Old Gets Funds for Landing
- Bill Smith’s Landing raises funds from Maveron, Greycroft
- Landing will use the proceeds to expand into new U.S. cities
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Bill Smith believed in his startup so much that he used $15 million of his own money to get it off the ground. Now he’s bringing in others, including venture firms co-founded by Alan Patricof and Starbucks Corp.’s former Chairman Howard Schultz.
Landing, a company offering flexible lease terms to a network of furnished luxury apartments, raised $30 million in new funding, according to a statement Thursday. Greycroft, co-founded by Patricof, led a $20 million Series A round, which includes Maveron, started by Schultz and Dan Levitan.