Culture & Design

Ryanair Told to Drop Ads Claiming It’s Europe’s Greenest Carrier

Photographer: Aidan Crawley/Bloomberg
Lock
This article is for subscribers only.

Britain’s advertising watchdog ordered Ryanair Holdings Plc to stop showing “misleading” ads that claim the discounter is Europe’s lowest-emissions carrier.

The Advertising Standards Authority found that TV, radio and newspaper promos made assertions regarding Ryanair’s carbon-emissions ranking that were unsubstantiated and based partly on old data, saying they must not appear again in their current form.