Netflix Borrowing $2 Billion as War for Content Heats Up
- Company has historically sold bonds following October earnings
- Streaming giant continues to tap junk market to fund growth
Photographer: Daniel Acker/Bloomberg
This article is for subscribers only.
Netflix Inc. is selling bonds as it continues to bolster its original content in the face of expanding competition.
The company is offering around $2 billion of bonds between dollars and euros, according to a statement Monday. The proceeds of the sale will be used for general corporate purposes, which may include content acquisitions, production and development and potential acquisitions.