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Another WeWork Rival Lures Cash, Tapping Brookfield and Equinox

  • Startup Industrious announces second fundraising of the week
  • Like others, it’s pitching itself as less risky than WeWork
Bloomberg business news
Industrious CEO Sees Company as Less Risky Than WeWork

Another challenger to WeWork is drawing cash from a slate of institutional investors as the office-sharing juggernaut faces the prospect of stiffer competition ahead of its initial public offering.

New York-based startup Industrious raised $80 million from backers including Brookfield Properties, luxury fitness chain Equinox and the Canada Pension Plan Investment Board, according to co-founder and Chief Executive Officer Jamie Hodari. Landlord peers TF Cornerstone and Granite Properties also participated in the round.