Goodbye Och-Ziff. Hello, Sculptor. Hedge Fund Tries New Name
- Firm rebrands after exit of billionaire founder Dan Och
- Och-Ziff has faced client exodus, Africa bribery scandal
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In naming their hedge funds, managers have found inspiration in a childhood neighborhood (Highbridge), favorite ski trails (FrontFour) and even a grandfather (Melvin).
At Och-Ziff Capital Management Inc., executives sought out branding professionals and spent tens of thousands of dollars to come up with a new name: Sculptor Capital Management.