‘Peak Greggs’ Is Upon Us as Vegan Sausage Roll Buzz Fades

  • U.K. baker sees like-for-like growth normalizing in 2H
  • Buzz over introduction of vegan sausage roll starts to fade

Greggs vegan sausage roll.

Photographer: Simon Dawson/Bloomberg
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Have we reached the high point for Greggs shares? Peel Hunt analysts think so, as the buzz surrounding vegan sausage rolls starts to fade.

Although sales remain strong, the rate of like-for-like growth will start to normalize in the second half, the company saidBloomberg Terminal Tuesday, causing the shares to lose a little of their recent strong momentum.