Deals
Altice Attracts Cinven, Permira for Video Ad Unit Sale
- Early bids from PE investors value unit above 1 billion euros
- Billionaire Drahi’s European unit is trying to pay down debt
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Altice Europe NV has drawn interest from private equity funds including Cinven, Permira and Bridgepoint for its Teads advertising technology firm after kicking off a formal sales process, according to people familiar with the matter.
Several buyout firms made early-stage bids for the video business, which could be valued between 1 billion euros ($1.1 billion) and 1.6 billion euros, said the people, who asked not to be identified as the talks are private.